Posts Tagged Pay-Per-Click (PPC)

PPC Chat Streamcap – Small Business & Small Budget Campaigns

Wednesday, April 27th, 2011 | Permalink

Hello again PPCChatters!

You might have noticed that this this week we moved the start time of PPCChat from 8 pm Eastern, to 12 Noon. This time slot allowed more of our fellow pay per click marketers the opportunity to participate. We’re glad that this worked out for so many of you and were blown away by the fervor of PPC knowledge that was shared. Because of the increased activity, I’m very pleased to provide the following Streamcap from this week’s live PPCChat on “Small Business & Small Budget Campaigns”.

Q1: How do you initially approach and/or develop a PPC campaign for a small business or a smaller budget?

Read the Streamcap “PPC Chat Streamcap – Small Business & Small Budget Campaigns” »

PPC Chat Streamcap – Pay Per Click Account Structure

Thursday, April 21st, 2011 | Permalink

Hello again PPCChatters!

We have now successfully completed our 3rd PPCChat thanks to our host Matt Umbro who, once again, brought together some incredibly insightful pay per click professionals to participate. This week’s PPCChat theme was “Pay Per Click Account Structure” and the following is the Streamcap from the live event.

Q1: Search intent is a major factor of any campaign. How finely do you break out campaigns and ad groups?

Read the Streamcap “PPC Chat Streamcap – Pay Per Click Account Structure” »

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